Sunny Neji Explains Why Younger Artistes May Be Reluctant to Join PMAN
Veteran Nigerian singer and songwriter Sunny Neji has offered insight into why many younger artistes may be hesitant to join the Performing Musicians Employers’ Association of Nigeria.
Speaking on the evolving structure of the music industry, Sunny Neji noted that today’s artistes operate in a significantly different environment from previous generations. According to him, the rise of digital platforms, social media, and independent music distribution has changed how young musicians build and manage their careers.
The veteran musician explained that many emerging artistes now believe they can succeed without belonging to traditional industry associations, largely because they have direct access to audiences through streaming services and online promotion.
He also suggested that some younger musicians may not fully understand the benefits of professional associations or may feel that such organizations need to adapt more effectively to the realities of the modern music business.
Sunny Neji emphasized the importance of industry unity, stating that associations like PMAN can still play a valuable role in protecting musicians’ rights, advocating for better working conditions, and providing support during disputes and industry challenges.
His comments have sparked conversations among music professionals and fans, with many debating whether industry bodies need modernization to remain relevant to a new generation of artistes.
The discussion also highlights broader changes within the Nigerian music industry, where independent artists increasingly rely on digital tools, global streaming platforms, and direct fan engagement to grow their careers.
As conversations continue, stakeholders have called for stronger collaboration between established industry institutions and younger creatives to ensure that musicians across generations can benefit from collective representation and support.
